Association of Mental Health Providers

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MHSP & EDP Webinar Series – #7 Relationship-led fundraising

Delivered by Fay Cope and Danny Greenwood, Fundraising Consultants at Charity Fundraising Ltd

We hope this webinar will introduce to you the ways to implement a relationship-led approach to Fundraising.

This webinar will address:

  1. Prospect research and contact mapping – identifying routes to building relationships
  2. Top tips for converting your prospects into supporters via effective communication and cultivation
  3. Methods for effective stewardship and account management to create long term relationships

Attendees will leave with:

  1. A better understanding of the importance of inspiring a culture of relationship-led fundraising across your charity and how to achieve this
  2. A better idea of how to develop a long-term, continuous cycle of stewardship to ensure an effective relationship-led approach
  3. As well as some key actions you can take forward for relationship building